AUSTIN — Television networks ramped up their presences at South by Southwest, some for the first time, this year. Sean Besser — social entertainment platform GetGlue's executive vice president of business development partnerships and strategy — roamed around the festival exploring what those brands had to offer attendees. He was at SXSW on the heels of GetGlue unveiling a redesigned iPhone app and new advertising product called Promoted Entries. Besser took some time to answer six candid questions from Mashable.
1. What are the best shows ever before social came along, and could they have benefitted from social TV had they been around after Facebook and Twitter surfaced?
Read More... [Source: Mashable! - Posted by FreeAutoBlogger]
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