MARS App Uses Augmented Reality to Help Identify Things Around You

PAR Works launched its MARS augmented reality platform in November 2012, and is launching its first private beta at SXSW this year.

The company uses 3D augmented reality to allow users to retrieve customized, tagged information about any product, street scene, or object. For instance, a school might use the company's technology to create an augmented reality overlay over buildings, allowing a student to snap a picture of a building and instantly see where a classroom in located in it

The technology could also be applied to things like a picture of your car's engine, providing you step-by-step visual directions on how to jump start it

Read More... [Source: Mashable! - Posted by FreeAutoBlogger]